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Peak Selling Uses Mimeo Marketplace to Generate Revenue

CHALLENGE

Over two decades, Peak Selling built a successful curriculum with proven results. But as the business looked for ways to grow, they saw an opportunity to capitalize on the content they had already developed by opening up an additional revenue stream. The challenge was figuring out where to start. Questions around security of proprietary information, billing, IT infrastructure, and setup complexity were all potential roadblocks standing between their existing content and a new product line.

HOW MIMEO HELPED

Mimeo Marketplace gave Peak Selling a straightforward path from idea to launch. With a branded online storefront up and running quickly, Peak Selling was able to publish a new product line of sales training materials that managers can use to teach and coach their teams. The storefront carried Peak Selling's logo and branding throughout, giving their customers a seamless, professional experience.

Marking up documents to generate revenue was built into the platform, and Mimeo handled all transactions and billing, meaning Peak Selling didn't need to invest in any additional IT or billing support to make it work. With 24/7 customer support and an easy admin function for setup and maintenance, the entire operation was as simple as possible from day one.

THE RESULT

Peak Selling launched a brand new product line without the overhead, technical investment, or operational complexity that might have otherwise stood in the way. Their proprietary content is secure, their brand is front and center, and a new revenue stream is up and running with minimal ongoing maintenance required.

"Now that we see how good Marketplace is, it's 100% the way for us to go in the future." - Bill McCormick, President & Founder

THE BOTTOM LINE

For a training company with two decades of valuable content already developed, Mimeo Marketplace made it simple to turn that content into a new line of business. No IT investment, no billing headaches, and no compromises on brand or security. Sometimes the best new product is the one you've already built.
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