Boreas Campers Raises the Bar on Owner’s Manuals While Saving Time and Money with Mimeo

CHALLENGE

Before Mimeo, Boreas relied on their local FedEx print shop to produce their owner’s manuals. The process required uploading files to FedEx, driving to the shop to pick up the order, and then spending hours in the office hole-punching, collating, and compiling manuals by hand. If anything in the manual needed to be updated, the entire process had to start over from scratch.

For Maggie Reichel, Boreas Campers’ Director of Marketing, it was a significant drain on her time and budget. “Printing with FedEx was incredibly tedious, time-consuming, and expensive.”

HOW MIMEO HELPED

Switching to Mimeo transformed what had been a half-day task into a straightforward online process. Maggie now uploads her files from her office or home office, builds and proofs her document online, and ships fully printed and bound manuals directly to wherever they need to go. Mimeo handles everything, including printing, collating, binding, and quality checking, so Maggie can put her energy toward higher-value work. The switch saves her six hours per order.

The improvement in quality was just as notable as the time savings. "With Mimeo, the quality of the manuals is higher than when I was compiling them myself, and the cost is lower than it was printing at our local FedEx shop." For a brand built around premium craftsmanship, that combination of better quality and lower cost made Mimeo an easy choice to stick with.

THE RESULT

Boreas Campers now has a streamlined, cost-effective process for producing owner's manuals that reflect the quality of the product they accompany. Six hours saved per order adds up quickly for a small marketing team, and the ability to update and reorder materials without repeating a tedious manual process gives Maggie the flexibility to keep content current without the headache.

"We offer a very high-end product, and our owner's manuals are a reflection of that to our end-users. Mimeo has helped us raise the bar while saving us time and money!"

THE BOTTOM LINE

For a small but fast-growing company like Boreas Campers, every hour and every dollar counts. Mimeo gave their marketing team a better product at a lower price, without the time-consuming process that was holding them back. When the materials that ship with your product are a reflection of your brand, it pays to get them right.

Key Takeaways

Switching from a local print shop to Mimeo saved Boreas Campers six hours per order and reduced their overall print costs
An online platform that handles printing, collating, binding, and quality checking frees up small marketing teams to focus on higher-value work
On-demand printing makes updating documents straightforward, with no need to repeat a manual assembly process when changes are made
For product-based businesses, the quality of accompanying materials like owner's manuals is a direct reflection of the brand

Boreas Campers builds high-quality offroad camper trailers in Denver, Colorado, tested in the Rocky Mountains and designed to get adventurers off the beaten path. Every trailer they sell comes with a printed owner's manual that explains the product and reflects the premium quality of the Boreas brand.

Visit boreascampers.com